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Monthly Archives: May 2018

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SEO Mistakes Companies Make in 2018

Top SEO Mistakes Companies Are Making In 2018

SEOBy Perfect PixelMay 16, 2018Leave a comment

When it comes to developing an effective SEO strategy, there is no one surefire way for companies to achieve the results they’re looking for. However, certain outdated SEO techniques and bad habits can still plague website owners and drastically affect their search engine ranking results. Here is a list of four of the most common…

Statistically significant data

Time to get statistically significant data

Data, Digital MarketingBy Justin AdelsonMay 10, 2018Leave a comment

What is statistically significant data? One of the very first things I learned while working at Social Fulcrum in South Boston, MA was the importance of statistically significant data in marketing and advertising. I have always understood how to calculate conversion rates and find the better performer but I was unaware of this “stat-sig” concept.…

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